From reading the thread-title, I at first thought this was about some obscure machine-learning-driven methodology of generating 3D-models from textual description (so basically this in 3D).
I’m delighted to learn it’s about sth. actually usefull instead. Will give it a try when my current project reaches the stage where I’ll need to model luminous advertising signs.
For now, here’s a name-suggestion: How about Typeology.
(maybe not the greatest idea neither, a bit of a corny wordplay made up from the expressions topology, typography and/or type)
Anyway just a random suggestion (disclaimer: I didn’t check for trademark protection of the name or sth.)
greetings, Kologe