It’s pretty obvious that you just want to complain about prices, but you’re barking up the wrong tree.
That’s not how it works. NVIDIA doesn’t actually produce any of these cards, they sell chips to companies like MSI, Zotac, Gigabyte etc.
Those companies then manufacture the whole board (buying memory from companies like Samsung) and sell it to retailers.
The retailers then decide on the final price to end users, the manufacturer only suggests a retail price (MSRP).
If some retailer thinks they can find someone stupid enough to buy a 1080Ti for 2000$, that’s up to them, not NVIDIA. That doesn’t mean they will find such a buyer. On the other hand, selling a card that could easily sell for 1000$ at an MSRP of 799$ would be stupidity (or negligence) on the part of the retailer.
NVIDIA has a new generation of chips lined up for production, their contracts for producing the old ones are running out. NVIDIA only designs chips, it doesn’t actually produce them. It makes no sense to make any more 1080Ti chips. NVIDIA isn’t making any extra money on price spikes caused by low supply, they already sold those chips at contract prices.
Now, if you want to buy a GPU, you should probably just wait until enough 2080/2080Tis have been produced (for prices to come down) and software support is solid.