Running .obj with blenderplayer

Hello,

I was reading about the bender player method of making an exe for blender at wikibooks. http://en.wikibooks.org/wiki/Blender_3D:_Noob_to_Pro/Making_exe

Well, I was wondering if blenderplayer.exe could run files other than .blend with a python plug in. For example, if I exported a file in blender as .obj with a python plugin, could I in some way get blenderplayer.exe to read the plugin to run the obj?

Sorry if it doesn’t make much sense. I wasn’t really sure how to say it.