Scale around individual Normals

Here’s a screen capture that will most probably give an idea what I’m talking about more than a thousand words - http://jimmac.musichall.cz/demos/blender/scale-around-individual-normals.avi

Is there a way to scale around individual face centers similar to what you can do in object mode when selecting “individual centers”? Or at least something more sane than what I’m doing in the video?

alt+s?

[I can’t be bothered to look at the video]

That’s it indeed. Thanks