I agree. It is not having it at all which is death.
For me as an example. I might buy one perp license. But for my studio it isn’t practical or cost effective, so I rent which is much more scalable and saves money over time. I am just a small time studio. Nothing big. Subscription has saved my ass many times over with my studio. And there are a lot of studios like mine.
So for me, I have no beef with the people who want perp licenses. I can not speak to their relationship with the software companies. That is business between those two people.
But I can speak to this:
If you offer software and you don’t offer subscription, you won’t get my business. Because I need software to be scalable and flexible.
Unfortunately for those against subscription only, the statistics are not in your favor. I can definitely say that. And for that reason you might not see many companies actually caring if for every 100 that leave 1000 more will come, and stay over the long run.
This is a harsh fact you have to consider. Because this is a business. I mean, you buy anything you are at the mercy of the market. And you can’t change the market with your feet if only 5% of the market will ever walk with you. It is negligible.
People want to believe that if they walk, and talk about it, others will walk. And that is fine. But statistics are not in favor of that changing anything.
What will change things is competition. But this is a double sided sword. If there is competition, that competition needs revenue. And offering subscription and perp to get the 5-10 percent or whatever it is, is probably not worth it.
Even the Blender Foundation sees the value in a steady stream of revenue.
But what will change things is strong competition - at any price - which has features the majority of people need and want. That is the only way to win the game. Because, unfortunately, if you have a monopoly on the tech, you can do anything. And business people will do what they can get away with.
The way to equalize that, is to offer a better product that can compete.
So also if you walk as a matter of principle or even financial reasons. That is perfectly fine too. But if you do that and then sacrifice the quality and speed of your work, that is something that only you can value.
My value is always in speed and quality of work. And of course this is not 100% absolute. There are trade offs. But we individually as artists, are the only ones who can make that call.