We are delighted to showcase one of our latest creations a 30-second video tailored for our client, B’fast, promoting their new product a range of nut-based milk, boasting the nutrition and freshness of chestnuts, macadamias, and almonds.
The character redesign process poses a unique challenge for the design team, as they aim to maintain the essence of the original character based on customer preferences while infusing a sense of dynamism and youthfulness. This demands finesse and creativity to craft a new version that accurately reflects the core attributes of the original character while preserving a modern and innovative touch. The team’s task extends beyond mere cosmetic updates; they must also pay attention to elements such as personality, gestures, and style to create a character that is not only visually appealing but also understands and reflects the genuine desires of the customer. This undertaking is not solely a creative endeavor but a clever amalgamation of artistic skills and profound understanding of the target audience.
CHARACTER DESIGN
Wip character Design
2D Character Concept
Character With Fur Wip
Character With Fur
Character With Fur
TRANSFORMATION
Transformation
SET DESIGN
The set design took weeks of dedicated effort, with special attention lavished on the crystal nut. Each crack on its surface was meticulously sculpted, and the look development process spanned days to achieve a crystalline appearance that emanates a radiant glow from within.
ANIMATION
Animation wip
COLORSCRIPT
colorscript