Sketchfab is removing all Ferrari cars

Hi,
Something interesting on sketchfab.com is happening. From search result disappeared almost all Ferrari cars. People with 3 or more cars of this producer got blocked accounts. Porsche, BMW etc. are available as always.
I got DMCA claims for my two models. Is there a way to findout, who is sending claims?

probably lawyers from Ferrari itself, or representing them. not all car manufacturers are as free with their ip’s as others.

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They cured me of my love for Ferrari. I will never buy one again (in Forza Horizon LOL).

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Agreed. Ferrari heavily protects their IP/branding.

That’s what actually made Ferrari execs’ heads pop about the Purrari — Deadmau5 modified the Ferrari logo itself on the supercar.

Ferrari might be run by stuck-up pricks, but from a legal standpoint, they really didn’t have a choice but to go after Deadmau5 for the “PURRARI” insignia, else they might have legal IP nightmares later. Because if they don’t aggressively protect their copyright, future (and more straightforwardly reasonable) lawsuits might not go their way. And little sucks more than losing control of your IP.

This same reasoning factors in to our modern world of photorealistic car modeling — hence all the 3D models getting DMCAed.


Now a car like a Ferrari is not usually a background item, but for all the random stuff you might need in the background, the industry actually has a common method for obscuring the brand, called “greeking”. Here’s Scott Reeder explaining it:

Anytime you are notified that a DMCA claim has been made against you, you should immediately contact the notifier. In your case @bread_eater you should contact Sketchfab. They will provide you with more information, including a way to dispute the claim, should you wish. (You will fail in this case, though.)

I don’t actually use Sketchfab, but there should be a way to access information about DMCA claims through your user account or the item listing itself. But if not, just contact Sketchfab support directly.

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So if I will reupload my models under ‘italiano’ brand, will they claim me again?

No details about ‘who and for what’ on my sketchfab-account.

I have wrotten to support and they’ve wrote that ‘The complaint was filed by Amazon Web Services on behalf of Ferrari S.p.A.’ and instruciton how to make counter-notice.

Isn’t that clear from the response? It was filed on behalf of Ferrari.

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I only wrote that there was no information in the account panel. The support response sent by e-mail clearly states who sent the claims.

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Oh I see, thanks.

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Probably — they’re still Ferrari models, whether they say so on the tin or not. (Especially as Ferrari now knows that the models exist.) It isn’t just the little metal horse badge they stick on the car, it is the shape and flow of the car design itself that is their intellectual property.

You can create a nice sport car model that is similar to a Ferrari in shape and design, and upload that with your own ‘italiano’ branding and they can’t touch that. But if all you do is tweak a few curves and change the headlamps and the label then it is still just a customized Ferrari.

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If I am not mistaken you can not legally sell any model of a copyrighted design for commercial use. It does not only apply to Ferrari (or cars) it could be anything.

You might be able to “get away with it” (obviously many) do, but one day someone could sue you, or the site that allows/sells it.

Normally there would be a warning first, to take down the model.

It has been said before, this site is not the right place to get the answers, you may need a good lawyer!

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You’re correct on all points; you legally can’t sell copyrighted models, a lot of people do anyway with no issues, and this site isn’t a place to get legal advice :wink:

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I don’t think anyone in this thread has asked for legal advice (or offered any!), so…

It is well-known in comic art circles that creating artwork of, say, Batman, is an IP infringement — even if you do not intend to sell it. DC (as per our example) isn’t particularly interested in alienating all its fanboys and fangirls, so they let people get away with a lot of that, recognizing that it is good user engagement. But they’ll still sue the snot out of you if you try to do something that costs them money or modifies peoples perception of their IP.

…so you could get a good lawyer. But, being a good lawyer, he’ll tell you plainly that you would be throwing your money away trying to defeat any suit against you for violating someone else’s IP rights.

Now that we’re past that: here is some actual “legal” advice (from non-lawyer me):

  • Don’t bother with a lawyer. Just take down your models and accept that you were in the wrong to have them up in the first place. Sorry.

Related story that everyone here should know about: the Stage 9 Enterprise 1701-D VR recreation for Unreal Engine was a two-year project that Paramount mostly ignored — until someone bought exclusive rights to create their own Enterprise D for a video game. After that it was game over for Stage 9.

It was cool. Walking through you realize just how massive this fictional space ship really is, and how little of it we ever really saw on the show. YouTube walkthroughs still exist, like this one:

:wink:

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I didn’t sell it, also most of deleted cars from other users wasn’t for sell or free download.

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Thanks for advice. Do you can say something about selling items under Editorial-licence? It is something that really works, which is really described in law?

@bartv I am not sure, but are you owner of Sketchfab? If yes, it is good idea to warning this account Ferrari Italia - Buy Royalty Free 3D model by KMG 3D (@KMG3D) [70c755a] - Sketchfab Store about situation. They have a several F-cars and they may be blocked for DMCA. They blocked comments so I can’t write to them.

I’m not the owner - you can contact [email protected] for these questions.

OK, I’ve asked support.

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It has been discussed a dozen of times in these forums. If you create derivative work out of copyrighted IP if it counts as infridgement or if is allowed etc.

More or less, this how the story goes in the end… :frowning: